@studiocatherine Not in the slightest! Our printers just require a little extra time.
After the launch of Adobe CS6 earlier this week, we noticed quite a bit of discussion on social media and here on our website, around the higher prices of the Adobe products in Australia, compared to the rest of the world.
So we sent Adobe a few of your comments from Twitter and Facebook:
“Adobe Creative Cloud – 782.019 USD of a yearly subscription in Australia VS 599.88 USD in the US.. hmm why? it’s a digital download!”
“When are we in Australia going to get a fair price? It is ridiculous that we are paying double what our American friends pay..”
“Hahahahaaa Fireworks CS6 is US$299 and AU$502.00 inc GST* HAHAHAHAHAHAHAHAHAHAAAAA.”
And here is what an Adobe spokesperson had to say:
“Our pricing methodology takes into consideration the costs of doing business in different regions and customer research that assesses the value of the product in the local market. Conditions vary between markets and it’s difficult to make a straight comparison between countries.
Adobe has been listening to feedback from the Australian market through various channels including conversation on social media forums; and customer and media feedback. In launching Creative Cloud, we have worked hard to reduce the price difference between the US and other markets. With the introduction of Creative Cloud Membership and reduction of subscription pricing, Adobe creative products have become significantly more affordable to our customers. For example, annual subscribers paid A$199/month for a subscription to Master Collection CS5.5, and now pay only A$62.99/month for CCM. That’s a reduction of 68%. CCM includes access to all of the products in Master Collection, plus more. In other words, Adobe is delivering more value at a much lower price.”
Thumbnail background image by Erathic Eric.