Following on from the Steal Banksy ‘heist’, in Art Series Hotels Group’s latest ‘gig’, ‘Which Warhol?‘, you can win a Warhol original.
The hotel group has brought well-known (and convicted) art forger, Tony Tetro to Australia. He’s been commissioned to produce nine replica Warhols that will hang in the hotels alongside a genuine one until 3 August 2012. Guests staying at an Art Series Hotel (The Cullen, The Blackman or The Olsen) will be asked to pick the ‘real’ from the fake from a line up of 10. One fake will be revealed each week and given away as prizes, with an original Warhol given to one of the guests who picks Warhol’s Warhol.
“Art Forgery is a serious issue facing the international art industry. At Art Series, we aim to not only make art more accessible for our guests but also help provide an education on art. This process would not be complete without highlighting the prevalence of this fraudulent behaviour,” says CEO of the Art Series Hotel Group, Will Deague.
“In running Which Warhol, we’re looking to profile this serious issue and stimulate discussion and debate around the production of replica art. What does it mean for the industry, how can you pick a fake from a real, what value do we actually place on art?”
Everyone is invited to get involved in the project and can win a night in the hotel by following @whichwarhol on Twitter or facebook.com/artserieshotels, and participating in the quizzes on art forgery.
Watch Tetro in action: