Carbon Crop Identity

STUDIO:  Kish+Co
DESIGNER(S):  Agnes Tam & Karishma Kasabia
CLIENT:  Ramp Carbon

Kish+Co recently worked with Ramp Carbon on its new entity Carbon Crop. Pushing through channels of thought as a team (bearing in mind that the current carbon market is flooded with windmills and trees) Kish+Co took the core shape from a piece of maize and evolved it from there. Colours were derived from a mood board and pushed around until the orange was gently worked in.

Keeping the look and feel corporate enough to approach large businesses as well as earthy enough to introduce on a brochure to farmers, Kish+Co has managed to reach a balance.

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