The Girl Effect

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Published:  October 1, 2010
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The Girl Effect

As part of a global campaign to end poverty in the developing world, Sydney-based animation studio, Mighty Nice, has released a beautiful and thought-provoking animated awareness video.

The campaign, ‘The Girl Effect’ focuses on the tremendous impact that girls can have in their community, simply by receiving a good education. It focuses on encouraging change starting with the 600 million adolescent girls dotted around the globe.

Mighty Nice’s two-minute animated movie, made in conjunction with Weiden and Kennedy, Portland and Nexus Productions, uses a mix of 2D and 3D to achieve visually pleasing results.

Check out the video below:

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