Gowing looks back over 13 years with Hopscotch

Hopscotch represents one of Australia’s most recognisable film production/distribution brands — a neon flicker in the twilight we have all seen in the cinema. That distinctive, cursive logotype was the creation of Mark Gowing, who has had a working relationship with the company for 13 years.

“This marks the end of an era for Mark Gowing Design,” the stdio reported. “but it’s also the beginning of an exciting new chapter.” On the eve of Hopscotch renaming as Entertainment One, Gowing has been sharing libraries of projects his studio has done over that time.

Yesterday, Gowing released a series of the Australian distribution film posters his studio has done for Hopscotch, surprising in their individuality, but similar for their simple approaches — a split image for The Separation, the unwavering, block type for Tyson, the cross for Dead Man’s Shoes, the hidden tear for We Need To Talk About Kevin.

The studio will continue to share work from this unique relationship over the next week.

Follow Mark Gowing studios on Facebook for more updates.

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2 Responses

  1. some great stuff from an amazing studio. Thanks for sharing.

  2. AMVdV

    Thanks for sharing Mark’s enthusiasm and commitment to excellence in design communication.

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