Hotel Nest website

STUDIO:  Ennis Perry Design
DESIGNER(S):  Haydn Deane and Anne Mason
CLIENT:  Hotel Nest

Hotel Nest’s new website, designed by Ennis & Perry Creative, is the perfect blend of form and function. Combining tactile collages sourced from recycled vintage paper and records and quirky illustrations with a highly customised and easily managed back end, the new website invites existing and new customers of Hotel Nest to experience the venue in a different way.

Three years after opening, Hotel Nest had firmly established itself as a social hub of Melbourne’s south side, providing a range of customer experiences from a place to catch up with friends for a casual drink or meal, to a truly special place to hold events, such as weddings and birthdays. Hotel Nest wanted their website to reflect the evolution and unique vitality of the venue, and commissioned Ennis & Perry, who were responsible for the original brand identity, environmental graphics and web communications, to update their online presence.

Michelle Matthews, Hotel Nest’s owner, gave a simple brief – interaction, self-managed, user friendly and social. With this clear directive, Ennis & Perry responded by creating an online extension of Hotel Nest, a whimsical and surreal experience with surprises around every corner, that echo the delightful spaces found within the hotel.

Nest website is not only an outstanding visual experience but the new site also features incredible functionality with social media integration and advanced design elements. Ennis & Perry Creative Director Anne Mason said “the surreal world we created for Hotel Nest, was conceptually based on ‘The World of Nest’. We created fantasy creatures and whimsical scenes where English gentleman ride goats while drinking beer, ladies fly on birds and tea cup clouds grow mushrooms.”

The custom-built content management system allows for easy control of online booking and purchasing, enquiries and SMS notifications. As Hotel Nest is a popular venue for functions, Ennis & Perry created a user-friendly ‘event suggestion’ feature, that allows browsers to enter in criteria, producing a recommendation for one of Hotel Nest’s spaces. The social integration is exceptional – users can send postcards to friends, book online, sign up for SMS notifications, set up private events and send invites to friend as well as link to Hotel Nest’s Facebook and Twitter pages.

  • All images copyright Ennis & Perry Creative
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