Modular identity for Sartoria Musicale

The launch of Sartoria Musicale saw the staff of various media agencies, of all sectors of the music industry, join under a single brand. The Italian company engaged the Rome and Berlin-based Mjölk to realise this coalescence in a new identity.

Given Sartoria Musicale’s services in management, marketing, publishing, bookings and providing a press office for artists, Mjölk responded with a modular identity that draws upon a broad icon set—ready to adjust and accommodate the many areas of their business—flexible but still constrained within simple, but strict, parameters.

http://www.studiomjolk.com/

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